#goodvibesbeauty - ĀTHR Beauty Blog

Almost every cosmetic product contains some sort of palm oil or palm oil derivative. To grow palm oil, growers burn down forests to clear the land. Animals lose their homes, developers aggressively seize land from indigenous groups, and the fires give off huge amounts of greenhouse gases, formaldehyde, cyanide, and small particles that cause serious health conditions and many deaths.

Today we’re chatting about what makes beauty products safe (as in bacteria-free) – in both the clean and conventional world.

Keep reading for:

• What is Clean Beauty and how did it start?
• But is clean beauty a scam?
• The safety of clean beauty (and all beauty)
• Why preservation & how it works
• True or false: conventional beauty is preserved well and clean beauty isn't
• The types of preservatives & how we preserve our products

So, bioplastics – where did that topic come from? Well, we've gotten this question a few times from you - the super discerning, dig-deep-for-truth beautiful people that you are! You've seen bioplastics pop up in beauty packaging, you want to know the whole truth, and we are so here for it!

Keep reading for:

• What Is Bioplastic, How Is It Made, & Why Was It Created?
• Are Bioplastics The Answer? The Drawbacks.
• Biodegradable Vs. Degradable Vs. Compostable Vs. Recyclable
• Where To Send Bioplastic/Plastic When We’re Done With It
• How To Reduce Our Plastic Usage Overall

In today’s blog, we’ll chat about:

• What is carbon-neutral shipping?
• How carbon-neutral shipping works and why it matters
• Shopping online vs shopping in-store
• Your carbon footprint
• How to calculate your carbon footprint + how to shrink it

Fair-Trade is finally starting to take root in beauty #itsabouttime! In today’s blog, we’ll chat about:

• What Is Fair-Trade and Why Does It Matter?
• Fair-Trade and Beauty Products
• Our Fair-Trade Ingredients + Why They Aren’t All Fair-Trade
• What Fair-Trade Means To Us
• How To Find Ethical Beauty Products

In an ode to fall, on this Autumn Equinox, let’s chat about:

• What is the Autumn Equinox?
• What It Means For You and Your Life: The Spiritual, Cosmic Meaning of This Equinox
• How To Make The Most Of This Time
• Fall Equinox Crystals
• Equinox-Inspired Beauty + Eyeshadow
• Fall Beauty + Moisture

The Amethyst Crystal Gemstone Palette is our ode to the luxuriously regal, magically mystical, deeply spiritual shade of purple. It's a cosmically aligned, Amethyst-infused palette you'll love!

Keep reading to find out:

• Why Purple?
• Who It's For
• The Shades
• The Crystal Infusion: Amethyst
• The Skin-Loving Ingredients

We’ll always be 100% transparent with you and we're happy to share how we arrive at the cost you see in your cart! 

In the end, we're here to produce gorgeous, safe products that do no harm to humans, animals, or this planet. We want to feel good about the products we produce, and we want you to feel great wearing them!

We love thinking about how the cosmos influence and shape our lives. Combine the magic of the stars with our love of beauty, and we're so here for it.

This ingredient was first in the spotlight a few years ago when users of a popular mineral makeup line were having allergic reactions to their bismuth oxychloride-based products. It exploded on the internet and people started avoided any product containing this ingredient. So, what’s the deal? Is this ingredient safe? Can it cause allergic reactions?

Sephora is refining what clean means to them by expanding their no-no list to 50 ingredients that all ‘Clean at Sephora’ products must be formulated without! Keep reading to find out:

• What's On The Banned List?
• How Did This All Came About?
• Will Clean Beauty Keep Growing At Sephora?
• What Does 'Clean' Beauty Really Mean? Our Stance.
• What's Next?

We’re here with tips and truths for your Plastic-Free July (and beyond).

Keep reading for:

• Why this movement matters
• The truth about recycling
• How to cut down your plastic usage
• Recycling tips + truths