BEHIND ĀTHR BEAUTY
Launched on the Summer Solstice of 2018, ATHR Beauty was originally founded by Tiila Abbitt, a former Product Developer and Head of Sustainability at Sephora. The brand was created to bridge the gap between ethical beauty, sustainability, and high-performing, innovative, and luxurious vegan formulas.
Inspired by the stars and created from Earth’s most precious materials, our formulas are rooted in both science and mythology. We infuse ethically sourced crystals, skin-loving oils, and energizing botanicals—like rose quartz and organic plant extracts—to create products that bring their resilient, restorative magic to your skin. The result is multidimensional pigments, celestial textures, and high-vibrational ingredients that deliver full-spectrum radiance.
Sustainability is at the heart of every decision, from ingredient sourcing to packaging and shipping. In 2018, ATHR Beauty created the beauty industry's first zero-waste eyeshadow palette, and we didn't stop there! All our packaging contains recycled materials and is 100% recyclable through various recycling collectives.
Since relaunching on the Summer Solstice of 2024, ATHR Beauty has continued its vision to do better. We ban over 2,700 ingredients known to harm people, animals, or the planet, and we only partner with factories where we can ensure fair and ethical treatment of the people creating our products, from the growers to the manufacturers.
Our packaging choices are guided by sustainability: FSC®-certified paper, soy-based inks, recycled aluminum, and recyclable or recycled plastic—used only when absolutely necessary.
We firmly believe in beauty with intention—every step of the way. We proudly ship your ATHR Beauty products in compostable packaging with carbon-neutral shipping. Plus, every purchase supports environmental causes, helping us leave the planet better than we found it.
Good for you + good for your skin + good for the planet #goodvibesbeauty
Sustainable, clean, vegan beauty that is absolutely cruelty-free.
HIGH-IMPACT & HIGH-VIBRATIONAL
Revel in multidimensional beauty that delivers one-swipe pigment power, long-lasting wear, and cosmic performance. Explore saturated shadows, skin-centric shimmers, and luscious lips.
THE COSMOS CALLS ON YOUR INNER MUSE
As you wander through valleys and across vast dunes, lift your gaze to the stars—the spark you’re seeking has always been within.
WE'VE BANNED OVER 2,700 INGREDIENTS FROM OUR FORMULAS
Why? Because we believe that toxins, animal products & environmentally harmful ingredients have no business in beauty.
GROUNDED IN ELEMENTAL MAGIC...
What may seem dry and empty to the naked eye is actually a vast, complex ecosystem that is roaring with life. By mindfully harvesting rich ingredients from the desert, we infuse every product with enduring, defy-all-odds properties.
FULL EFFICACY, ZERO COMPROMISE.
ZERO HARM
We believe true beauty never comes at a cost to people or the planet. That’s why our ingredients are ethically sourced, and our formulas are made without child or forced labor. Every order ships carbon-neutral to help lighten our footprint.
ZERO WASTE
Our packaging is designed with the planet in mind—100% recyclable through dedicated recycling collectives. We skip the mirrors and magnets and use soy-based inks to keep our palettes curbside recyclable.
OUR PRODUCT PACKAGING PROMISE
Recycled Plastic
We avoid plastic wherever possible—but when a product requires it, we use only recyclable or recycled materials.
FSC Certified Paper
Every sheet of paper we use is FSC® Certified, meaning it’s sourced from responsibly managed forests.
Water-Based Soy Ink
Soy-based ink does more than make our packaging pop; it also keeps all of our paper products fully recyclable.
Recycled Aluminum
All our pans are made of recycled—and endlessly recyclable—aluminum. Hitting pan never felt so good.
#GOODVIBESBEAUTY
SENDING GOOD VIBES
We ship all your ATHR Beauty products in recyclable, compostable packaging with carbon-neutral delivery—because good vibes should never leave a trace.
SUSTAINABLY SOURCED
We take a mindful approach to sourcing, working with sustainable growers and fair-trade suppliers to ensure our ingredients protect both people and the planet.
ETHICALLY PRODUCED
We proudly partner with factories that guarantee ethical labor, safe working conditions, no child or forced labor, and fair wages for every person involved in production.
CRUELTY-FREE
And we mean it. No animal testing, no animal byproducts—ever. All ATHR Beauty formulas are 100% vegan, cruelty-free, and made with intention from start to finish.
