#goodvibesbeauty - ĀTHR Beauty Blog
15 Black-Owned Clean Beauty Brands You Need In Your Life
It’s no secret that women of color have been seriously underrepresented in the clean beauty space for a long time. But the truth is, black women have been creating gorgeous products with clean, sustainably sourced natural ingredients far before clean was even a thing. So today, we’re spotlighting and spreading the word on some innovative, black-owned beauty brands to support today and everyday.
Is Clean Beauty Safer Beauty?
Today we’re chatting about what makes beauty products safe (as in bacteria-free) – in both the clean and conventional world.
Keep reading for:
- What is Clean Beauty and how did it start?
- But is clean beauty a scam?
- The safety of clean beauty (and all beauty)
- Why preservation & how it works
- True or false: conventional beauty is preserved well and clean beauty isn't
- The types of preservatives & how we preserve our products
The New, Stricter ‘Clean At Sephora’
Sephora is refining what clean means to them by expanding their no-no list to 50 ingredients that all ‘Clean at Sephora’ products must be formulated without! Keep reading to find out:
- What's On The Banned List?
- How Did This All Came About?
- Will Clean Beauty Keep Growing At Sephora?
- What Does 'Clean' Beauty Really Mean? Our Stance.
- What's Next?
Cruelty-Free: What You Need to Know
As a cruelty-free & vegan brand, we want to do everything we can to end animal cruelty in cosmetics. We're here to share the truth and help you make informed, aligned, and compassionate buying decisions.
Keep reading to find out:
- What ‘cruelty-free’ means and how it can be misused
- How to find cruelty-free products
- Does cruelty-free = vegan or natural?
- The truth about cosmetic animal testing
- What you can do to support a cruelty-free future
ĀTHR Beauty Turns 1!
Today’s a special day for us – ĀTHR Beauty’s 1st anniversary! To celebrate, we sat down with our Founder, Tiila to chat about how it all started, the highs, the lows, and what’s coming next!
What I Learned as a Product Developer at Sephora
Today we're sitting down with our own Tiila Abbitt, ĀTHR Beauty Founder, to chat about:
- Her learnings as a Product Developer at Sephora
- How it led her to start ĀTHR Beauty
- What's next at ĀTHR Beauty *Exciting News!*
