When it comes to choosing the perfect eyeshadow palette, your eye color holds the key. Whether you're looking to light up your natural tones or turn up the contrast, knowing which shades work with your unique hue makes all the difference.

In this guide, we’re breaking down the best clean, vegan eyeshadows for your eye color, plus exactly which crystal-infused ĀTHR Beauty Eyeshadow Palettes belong in your makeup bag. Let’s find your cosmically-aligned, eye-enhancing match.

First, Color Theory 101

When matching eyeshadow to your eye color, the color wheel is your go-to guide. There's two main methods depending on the aesthetic you're after: 

  1. Complementary colors - use shades that match and complement your eye color for a satisfying symmetry that feels effortless and ethereal.

  2. Contrasting tones - dial up the drama and really make your eyes stand out with contrasting colors on the opposite end of the color wheel from your eye color.

If that sounds like a lot, don’t worry — we’ve broken it down for every eye color, so you can find your perfect match with zero guesswork.

Best Eyeshadow for Brown Eyes

Brown eyes are the ultra-rich, versatile canvas that look luxe alongside almost any color - I mean, there's a reason there's a whole song written about your cocoa-colored blinkers.

Complementary colors for brown eyes: Think rich chocolate browns, sumptuous coppers, burnished bronze, and every tone of gilded gold. Neutrals in every finish from matte to metallic and shimmers to duo chromes will bring out the warmth and depth in your chocolatey gaze.

Contrasting colors for brown eyes: For high drama and delicious contrast, embrace the luxe-ness of every shade of purple. From ethereal lavender and soft lilac to deep plum and rich indigo, purple-toned shadows will make those brown eyes smize.

The ĀTHR Eyeshadow Palette For You, Brown Eyed Girl: Summer Solstice Crystal Eyeshadow Palette

The sun-drenched palette of your golden hour dreams. With sun-kissed coppers, golden shimmers, velvety metallics, grounding mattes, a sultry plum, and every flavor and finish of cocoa, she's got all your go-to tones in one ultra pigmented, clean & vegan palette.

And because we believe your makeup should not only enliven your lids, but also align your energy, we've infused this palette with real amber, ruby, and topaz crystals for the highest of vibrations.

Pro-Tip: Use a metallic copper shimmer on the lid with a matte warm brown in the crease to create depth. Finish with a swipe of plum along the lash line for a subtle pop.

best eyeshadow for brown eyes from athr beauty

Best Eyeshadow for Green Eyes

Complementary colors for green eyes: For a subtle yet delicious dose of depth, choose earthy brown and green tones that play up the emerald city magic you were blessed with.

Contrasting colors for brown eyes: Green eyes glow with moneyed mystery — and shades with pink or red undertones (opposite green on the color wheel) make them fully hypnotic. Think rose gold, coppery metallics, warm mauve, and rich pinks to intensify the green in your gaze.

The ĀTHR Eyeshadow Palette For You, Green Eyed Goddess: Rose Quartz Crystal Eyeshadow Palette

Charged with rose quartz to open the heart chakra, this 12-shade palette enhances your natural green-eyed glimmer. The blend of dusty pinks, rose gold metallics, rich neutral mattes, and champagne shimmers will make your green eyes glisten and your heart chakra glow.

Pro-Tip: Apply a dusty mauve in the crease, a rose gold shimmer on the lid, and tap champagne in the inner corner to brighten green eyes instantly.

Searching for something more compact? Try our Rose Quartz Quad — A easy-to-wear and easy-to-pair collection of four soft, blendable shades designed for soft glam or everyday radiance.

best eyeshadow for green eyes from athr beauty

Best Eyeshadow for Blue Eyes

Complementary colors for blue eyes: opt for silvers and cool-toned greys to pick up the highlights and let your blue eyes shine bright.

Contrasting colors for blue eyes: Blue eyes are striking on their own, but warm tones create extra dimension and let that natural brightness shine through. Orange-based hues — like peach, bronze, taupe, warm gold, and rust contrast perfectly with cool-toned blue to dial up your blessed-with blueness.

The ĀTHR Eyeshadow Palette For You, Blue Eyed Beauty: Summer Solstice Eyeshadow Palette

This dreamy, sun-dappled palette blesses your baby blues with the gilded contrast to illuminate that sapphire magic. Buttery apricot, warm metallic peach, grounding neutrals, luxe rust, and gleaming gold metallics bring forth that cool-toned twinkle you're known for.

Pro-Tip: Try a warm coral or rust over the lid, a champagne shimmer in the center, and blend with a golden taupe. It gives just enough contrast to make your eyes glisten and gleam in all their beautiful blueness.

best eyeshadow for blue eyes from athr beauty

Best Eyeshadow for Hazel Eyes

Hazel eyes are shapeshifters — with flecks of green, gold, and brown, the options are aplenty and the right shades can highlight whichever undertone you want to play up.

Complementary colors for hazel eyes: choose between earthy tones of brown, green, and gold to bring forth the multifaceted magic you just can't help but radiate. Think burnished coppers, gilded golds, soft bronzes, hazelnut brown, and earthy olives and khakis to let your natural tones shine through.

Contrasting colors for hazel eyes: Dial up the drama with cool-toned purples and rich sapphire blues to create extra contrast and dimension against your already enigmatic eyes.

The ĀTHR Eyeshadow Palette For You, Hazel Eyed Hottie: Citrine Crystal Eyeshadow Quad

Infused with citrine for joy and abundance, this luminous eyeshadow quad shines with copper and gold shimmers, gleaming metallics, and a grounding terracotta matte to enhance the golden warmth in your hazel eyes.

Craving more contrast? Try our Rose Quartz Crystal Eyeshadow Quad for a subtle, yet satisfying balance that feels luminous and light.

Still Not Sure? Trust Your Energy

While color theory is a great guide, your intuition knows best. Every ĀTHR Beauty palette is infused with real crystals and if you're drawn to one in particular, trust that guidance and glow on, girl. It wouldn't be the first time that a palette or a crystal chose you.

So whether you’re drawn to a palette by shade or by vibe, you’re always making the most aligned choice for you.

Ready to explore your cosmic color code?
Shop All ĀTHR Beauty Eyeshadow Palettes →

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FAQ: Eye Color + Eyeshadow

What color eyeshadow makes brown eyes pop?

Copper, gold, and rich purples draw out the depth and warmth of brown eyes. Try our Summer Solstice Eyeshadow Palette for a crystal-infused dose of all three. 

What’s the best eyeshadow for blue eyes?

Try warm, bronze-y shades that create contrast and brighten your natural cool tones. 

Is Athr Beauty vegan and cruelty-free?

100%. No animal-derived ingredients. No animal testing. Just ethically sourced, consciously crafted, crystal-infused clean color.

What’s the best eyeshadow palette for everyday wear?

Try the Rose Quartz Crystal Eyeshadow Quad or Citrine Crystal Eyeshadow Quad — both have soft, everyday wearable shades that suit any eye color, work perfectly together, and blend effortlessly.

What’s the best palette for enhancing green eyes naturally?

The Rose Quartz Crystal Eyeshadow Palette is our go-to. The red and pink undertones in the berries and mauves bring green eyes to life.

Are Athr Beauty eyeshadows sustainable?

Yes, in fact, we made the world's first zero-waste eyeshadow palette. We use fully recyclable packaging, FSC-certified materials, and never use mirror or magnets in our palettes — making them easier to recycle and better for the planet.