Our Holiday joy is meeting all you gorgeous people IRL! Seeing our shadows on you, hearing your stories, and connecting with this beautiful community of awakened people doing things differently – more consciously, with more heart, and with all the realness. If you're in the area, we'd love to see you at the Holiday events down below! 

And most exciting: you can shop our soon-to-be-launched Diamond-Infused Highlighters at some events before they even hit our site! Early testers are calling these the “clean version of Fenty Beauty”. And with diamond powder built right in, you will quite literally #shinelikeadiamond!

The Shades:

  • Pink Diamond: for a romantic, rosé-inspired, just-kissed glow.
  • Pure Diamond: for an icy, doused in diamonds glimmer.

You can peek (and shop!) our Diamond-Infused Highlighters at Wunderfaire, The Assembly's Annual Holiday Bazaar, and Head West Holiday Marketplace! Keep reading for dates and details on all these events <3


Shade: Pink Diamond, $38.


Wunderfaire via IDEO

When: Thursday, Dec. 5th, 4:30 – 8:00 pm

Where: IDEO - Pier 28 Annex, San Francisco, CA

What makes Christmas in California magical? Think live jazz piano, white-tipped waves brushing against the pier, all overlooking a magical ocean sunset. Oh, and fairy lights. So many fairy lights.  

This San Francisco ritual celebrates local makers, artisans, and purveyors of the truly unique. Check off your Xmas list, indulge in some sweet treats, and truly give back – a portion of all proceeds goes back to Youth Spirit Artworks, a non-profit that helps provide green art job training to low-income and homeless young adults.

Tickets: Sadly, this one’s all sold out, but to those of you with tickets – can’t wait to see you there!

The Assembly's Annual Holiday Bazaar

When: Saturday, Dec. 7th, 10:00 am to 3:00

Where: The Assembly - 449 14th St, San Francisco, CA


A magical holiday bazaar held at our favorite light-filled, good-vibes wellness spot? We’re in.

The first 100 attendees receive a gorgeously curated tote full of assembly-approved high-vibe goodies. So, arrive early and stay late to soak up the energy and shop the one-of-a-kind beauty, fashion, and décor treasures from local brands and artisans.

RSVP: click here to register for free!  

Holiday Shopping Party at Credo Beauty SF

When: Saturday, December 7th, 12:00 – 5:00 pm

Where: Credo Beauty SF, 2136 Fillmore Street, San Francisco, CA 


Sip some champagne, sit down for a gorgeous and free makeover, and receive a seriously good 5-piece gift set when you spend $100 or more.

And here's the perfect time to try out every ĀTHR Beauty shadow swatch you’ve been eyeing on Instagram! If you’ve been pacing back and forth in your mind, trying to decide which palette to choose - we’ll not only help you decide, we’ll paint your lids to perfection. Whether you’re looking for a sophisticated matte finish, a subtle glow, or a dose of drop-dead drama, we got you.

Look forward to all the pampering:

RSVP for free: click here.

Holiday Shopping Party at Credo Beauty Brooklyn

When: Saturday, December 7th, 12:00 – 5:00 pm

Where: Credo Beauty Brooklyn, 99 N 6th Street, Brooklyn, NY 

Credo knows the truth: everything is more festive with some champagne on the side ;) Check off your Christmas list, sip on those gratis bubbles, and give yourself some much-needed love and pampering. Oh, and don’t forget your gorgeous 5-piece gift set when you spend $100 or more. #oneforyouoneforme

And make sure to indulge in some spa time:

RSVP for free: click here.

Head West Holiday Marketplace

Where: The Hangar 1 Distillery – 2505 Monarch Street, Alameda, CA

When: Saturday, December 14th, 11:00 am to 5:00 pm


Holiday shopping but elevated. Set in a light-filled, ultra-cool distillery, you’ll find unique, bespoke, and vintage Christmas gifts you might want to just keep for yourself! Browse the sumptuously styled tables, indulge in the delicious catered food, and sip the locally crafted wine, beer and spirits at this 21+ indoor event.

And for next-level DIY, check out their holiday décor and entertaining workshops. There’s everything from sustainable gift wrapping and wreath making, to macaron decorating and cheese board design.

Tickets: This event is free to attend, no tickets needed!


We can’t wait to see all your gorgeous faces and to show you our highly-anticipated Diamond Infused Highlighters in-person! Wishing you a festive, high-vibe holiday season <3

-ĀTHR Beauty xo

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